“Producer Jiang Rong, please have a seat.”
Xu Liu clapped her hands, and their surroundings transformed into a circular conference room.
Jiang Rong and Xu Liu sat opposite each other, with Liu Zhenzhen seated between them.
“I’m curious to hear your thoughts on our cooperation proposal,” Xu Liu smiled and got straight to the point.
“The home furnishing styles of your guild are very compatible with the interior designs in my game,” Jiang Rong replied.
This was also the reason Jiang Rong had agreed to the meeting.
“Exactly. We thought so too.”
“To be honest, before this, we never imagined collaborating with a game,” Xu Liu said with a sigh.
Jiang Rong was not surprised. “That’s because there are very few home decoration games on the market.”
With no market, naturally there was no foundation for cooperation.
“Yes, so when we saw the game ‘Meng Chong Zhi Jia’ (Home of Cute Pets), we were very pleasantly surprised.”
“Next, we’d like to invite you to take a look at a place,” Xu Liu said sincerely, looking at Jiang Rong.
“What place?” Jiang Rong asked curiously.
“Our guild’s online store: the Holographic Home City.”
Jiang Rong raised an eyebrow, speculating what the Holographic Home City might look like.
Given interstellar technology, the Holographic Home City was likely…
As Liu Zhenzhen manipulated the interface, the scene shifted, and they found themselves at the Home Furnishing Guild’s online store: Holographic Home City.
At first glance, Jiang Rong almost thought she’d returned to Meng Chong Zhi Jia, as it looked remarkably similar.
But in reality, this was not Meng Chong Zhi Jia.
“Our Holographic Home is similar to your Meng Chong Zhi Jia,” Xu Liu said as she stood up, with Liu Zhenzhen following suit.
Jiang Rong stood as well, taking a closer look around the furniture.
Liu Zhenzhen led the way, introducing the items to Jiang Rong.
Because they were in a holographic environment, the furniture could be folded, stored, and moved freely.
In addition, Jiang Rong noticed that the styles were even more comprehensive than those in Meng Chong Zhi Jia.
After all, this was a professional home furnishing operation; it was natural that the variety exceeded her game’s.
“Your styles and prices are quite reasonable; logically, there shouldn’t be a need to cooperate with me,” Jiang Rong said frankly.
The guild’s furniture ranged from high-end to mid- and low-tier, catering to a broad customer base—with no obvious weak spots.
In theory, the Home Furnishing Guild should not be short of customers.
“That’s not quite how it is,” Xu Liu shook her head, denying Jiang Rong’s assumptions.
“Here’s the thing: customers who actively come to our online store are already target customers.”
“But for those who aren’t originally our customers, their retention rate after visiting the store is low.”
Jiang Rong raised an eyebrow, realizing that the guild’s collaboration aim was to expand its target customer base.
However, their online store couldn’t achieve this alone.
“Our target customers praise our online store highly, but non-target customers rate it only averagely. I’ve long wondered where the problem lies.”
“Until I played your game, Meng Chong Zhi Jia—I finally found the answer,” Xu Liu said, looking at Jiang Rong.
Jiang Rong was intrigued. “What’s the answer?”
“At first glance, our online store and Meng Chong Zhi Jia look similar, but there’s one major difference: the element of fun.”
“To be honest, our online store also offers matching home decoration and coordinating experiences, similar to Meng Chong Zhi Jia’s gameplay, but the time customers spend is far less than in Meng Chong Zhi Jia.”
Why could players spend days immersed in Meng Chong Zhi Jia but not remain all day in Holographic Home City?
“Perhaps it’s due to different starting points. Meng Chong Zhi Jia is a game first; players can enjoy it well without spending money. But the Home City is different—if you stay long without buying, it’s awkward; if you buy, there’s no need to return specifically,” Jiang Rong pondered aloud.
“You truly are the producer of Meng Chong Zhi Jia,” Xu Liu chuckled. “I realized this only after playing your game. Because the motivation differs, the mentality follows.”
“But even with this insight, it’s hard for us to make effective changes. Thankfully, your game has shown me other possibilities.”
Without the existence of Meng Chong Zhi Jia, their changes would have been far more costly than simply cooperating with Jiang Rong.
Seeing Xu Liu’s sincerity, Jiang Rong responded in kind, “I also look forward to working together.”
The three returned to the circular conference room, where Liu Zhenzhen produced a contract prepared in advance for Jiang Rong’s review.
Jiang Rong lowered her eyes, reading through the contract while silently asking Jiang Yu for his opinion, ‘How’s the contract?’
‘No traps, and quite sincere,’ Jiang Yu quickly scanned the document and replied.
Reassured, Jiang Rong finished reading and promptly agreed to the terms.
After signing, Xu Liu stood and shook Jiang Rong’s hand. “From now on, Zhenzhen will be your point of contact.”
“Zhenzhen, from today, you will be the person in charge of the cooperation with Meng Chong Zhi Jia,” Xu Liu said to Liu Zhenzhen.
“Yes, Chairwoman,” Liu Zhenzhen replied, striving to control her excitement.
“Producer Jiang Rong, may I have your contact information?” Liu Zhenzhen asked, her voice slightly trembling during the exchange.
Curious, Jiang Rong looked at her. “No need to be nervous; we’ll be in touch for a long time.”
She had expected the youngest among them—herself—to be the nervous one, not Liu Zhenzhen.
Xu Liu couldn’t help laughing. “It’s not just because of the cooperation; Zhenzhen is your fan.”
“You’re her idol. If it weren’t for Zhenzhen, we might have missed this collaboration.”
After all, the home furnishing guild and the gaming world were two completely unrelated fields.
Jiang Rong was surprised to learn that Liu Zhenzhen was a fan. She smiled warmly, “Thank you for your support, and thank you for facilitating this cooperation. I look forward to working closely from now on.”
“Absolutely!” Liu Zhenzhen replied solemnly.
“It’s getting late, I’ll take my leave first,” Jiang Rong said.
“Goodbye, take care,” Liu Zhenzhen and Xu Liu watched Jiang Rong depart.
“Zhenzhen, the matter is in your hands now. I’m going to continue playing games. It’s really strange—despite having the Holographic Home City, we still prefer Meng Chong Zhi Jia,” Xu Liu sighed.
“One’s work, one’s relaxation; naturally they’re different. Chairwoman, I believe our customers will like Meng Chong Zhi Jia too,” Liu Zhenzhen said.
“Go for it. I’ll be checking the results in the game,” Xu Liu encouraged.
Meanwhile, Jiang Rong gazed at the freshly signed contract, feeling a little dazed.
“Interstellar holographic games offer far more opportunities than Blue Star games,” she reflected.
Interstellar games allow players to immerse themselves fully, creating a strong sense of presence. Because of this, Jiang Rong was able to secure this cooperation.
Otherwise, no matter how exquisite or well-made a two-dimensional game is, such a collaboration would have been impossible.
This time’s collaboration, beyond the game’s inherent appeal, was also boosted by the holographic enhancements integrated into the game.
It didn’t take long for Meng Chong Zhi Jia to receive an update.
After Qu Yuan and other players updated the game, they went to check out the new changes.
“In the store, the variety of furniture is even richer,” Qu Yuan exclaimed, eyes brightened.
The newly added furniture maintained Meng Chong Zhi Jia’s aesthetic and practicality, making the game’s decoration options more diverse and extensive.
“These furniture pieces aren’t expensive. Want to try some?”
Active players quickly purchased furniture and began experiencing it right away.
Some other players quickly renovated their shops with the new furniture, posting pictures and videos on forums.
“Wow, these new furnishings are really beautiful and practical.”
“Hold on, I think I’ve seen these furniture sets before—they seem familiar,” suddenly a player exclaimed.
“Exactly, as the update mentioned, this batch of new furniture is a collaborative product with the Home Furnishing Guild, and there are more to come.”
“Meng Chong Zhi Jia actually partnered with the Home Furnishing Guild—this is such great news!”
“Moreover, the official account of the Home Furnishing Guild even publicly recommends Meng Chong Zhi Jia’s game to their customers,” someone swiftly shared the guild’s official update.
Players of Meng Chong Zhi Jia: “……”
Some were so surprised they quickly exited the game to verify, and sure enough, it was real.
The players felt proud but also couldn’t help but wonder, “Will they really start playing the game?”
“A new fan of the Home Furnishing Guild who just started playing Meng Chong Zhi Jia—listen up! Because I love decorating homes in Holographic Home City, I was so excited when I saw Meng Chong Zhi Jia’s game.”
“Exactly. Plus, this game has adorable pets too—adding cute pets to home decorating? Who could refuse that?”
“I think this partnership between the Home Furnishing Guild and Meng Chong Zhi Jia is a stroke of genius. In the game, I can experience what the guild’s furniture is like. If I like it, I can order directly from the guild; if I don’t, I won’t feel pressured.”
The guild’s fans kept surfacing, expressing their love for the game.
“Meng Chong Zhi Jia has entered the top ten rankings now,” suddenly a player noticed.
Yes, under the traffic brought by the guild’s recommendation, Jiang Rong’s game surpassed a million downloads and shot into the top ten of the Carnival Anniversary Tournament.
The outside world was stunned: “How is Meng Chong Zhi Jia climbing the ranks so fast?”
“No kidding. Every top-ten game’s developer is some degree of a big-name, so why does someone with a relatively small reputation like Jiang Rong’s game suddenly make it into the top ten?”
Some were amazed, others felt unconvinced—they thought Jiang Rong’s current game ranking didn’t match her fame.
Fans of Meng Chong Zhi Jia, seeing this, immediately argued back.
“Fame? The Carnival Anniversary Tournament ranks based on game data, not the developer’s fame. If it were based on fame, what would counts as a good ranking?”
“Exactly! The fact that the game’s developer isn’t well-known just proves that Meng Chong Zhi Jia’s quality stands on its own.”
A renowned producer’s influence can boost a game, but a little-known producer relies purely on the game’s quality when the numbers are the same.
The previously skeptical onlookers’ faces turned ashen and pale, realizing that Jiang Rong’s success wasn’t coming from her fame but from the compelling quality of her game, which at least made them feel a bit better in their hearts.
“That makes sense. Maybe we should download and try the game,” more casual players became interested.
Having Meng Chong Zhi Jia reach the top ten not only raised Jiang Rong’s profile but also earned her a prime promotional position.
The most prominent feature in the Carnival Anniversary Tournament’s platform was the top ten list—the place with the highest traffic among players during the event.
Initially, many players missed Meng Chong Zhi Jia’s game, but with the avalanche of recommendations, the data grew even stronger, snowballing into a sharp rise.
“Games in the front rows have started rolling out their events one after another.”
“Previously, Meng Chong Zhi Jia held an event. Will it be able to do another one soon?”
“If it can’t, then with other games improving their data, Meng Chong Zhi Jia might drop out of the top ten.”
Remember, the rankings in the Carnival Anniversary Tournament are not fixed. Being in the top ten doesn’t mean absolute safety.
Sure enough, the leading games began to mobilize for a push.
“The competitiveness of the top-ranked games is simply not comparable to those in the back,” Bai Yang couldn’t help but worry about Meng Chong Zhi Jia’s data.
Earlier, Jiang Rong had hosted several events that outperformed many mid- and lower-tier games, but that kind of rapid growth was not easy to replicate.
“In the short term, similar tactics won’t work again,” Shui Jun’s leader sneered.
He had thought Jiang Rong would be content in obscurity after her previous efforts, but unexpectedly, Meng Chong Zhi Jia had surged into the top ten strongly enough to make him take notice of her presence.